During its inaugural season, Moonsport was entrusted with delivering a fan-first, in-stadia production that would elevate the Betway SA20 cricket experience and set a new benchmark for atmosphere in South African cricket. The success of that debut campaign led to a three-year partnership between Moonsport and SA20. The Dream Team returned for seasons two, three & four with a bold mission: to position Betway SA20 as the top franchise league outside of India and establish it as South Africa’s leading sports and entertainment brand. 

This project demanded that sports presentation and broadcast work as one. Our innovative approach resulted in multiple sold-out cricket venues across South Africa and generated significant positive sentiment worldwide. The Betway SA20 cricket tournament has emerged as a spectacular event, unprecedented in South African cricket history. Our team enhanced the synergy of local South African talent, delivered fan-focused activations that drove crowd engagement, and brought fresh sports presentation thinking to every venue. We also crafted key visuals that offered a refreshed approach to the big screen, including a complete makeover of how scoring and key information are displayed in the stadium. 

Four seasons in, Betway SA20 stands as the benchmark for franchise cricket outside India. We're proud of the role Moonsport has played in building that reputation.