During its inaugural season, Moonsport was entrusted with delivering a fan-first, in-stadia production that would elevate the SA20 cricket experience and create an unforgettable atmosphere. The success of that debut campaign led to a three-year partnership between Moonsport and SA20. Riding that wave of momentum, the Dream Team returned for seasons two and three with a bold new mission: to position Betway SA20 as the top franchise league outside of India and establish it as South Africa’s leading sports and entertainment brand.
With global aspirations and international status, this project required a seamless integration between sports presentation and broadcast. Our innovative approach resulted in multiple sold-out cricket venues across South Africa and generated significant positive sentiment worldwide. The SA20 cricket tournament emerged as a spectacular event, unprecedented in South African cricket history. Our team enhanced the synergy of local South African talent, curated a fully loaded entertainment line-up, delivered fan-focused activations that drove crowd engagement, and implemented the latest sports presentation technologies. We also crafted key visuals that offered a refreshed approach to the big screen, including a complete makeover of how scoring and key information are displayed in the stadium.
We are extremely proud of our strategic planning, innovative techniques, and collaborative efforts that transformed the SA20 cricket tournament into a premier global sporting event, captivating audiences and setting new standards in sports entertainment.


“BUILDING ON THE SUCCESSES AND LEARNINGS FROM EACH SEASON, OUR COMMITMENT TO INNOVATION AND A FAN-FIRST ETHOS REMAINS THE FOCUS - WHETHER YOU'RE IN THE STADIUM OR AT HOME”
– TRENT KEY, MOONSPORT MANAGING DIRECTOR

SPORTAINMENT TOOK CENTER STAGE AT ALL STADIUMS AROUND SOUTH AFRICA WHEN WORLD-CLASS CRICKET AND ENTERTAINMENT COLLIDED TO GIVE FANS A 360-DEGREE STADIUM EXPERIENCE TAILORED TO INFORM, ENGAGE & ENTERTAIN.


6 VENUES.
6 PRODUCTION TEAMS.
6 STAGES.
20 ARTISTS AND ACTS.
6 DJ’S.


